Zeus PR Attends Pro Hair Live 2015
The Zeus team has been working closely with celebrity barber and pioneering business leader Joseph Lanzante.
Joseph recently headlined the national hair trade show, Pro Hair Live 2015 at Manchester Central.
The team was present to support the client for a jam-packed weekend, and met with the salon and professional beauty media to discuss a series of upcoming exciting opportunities.
The charismatic stylist took to the stage at the Gents arena to provide demonstrations and advice to up and coming stylists and seasoned hairdressers in the audience.
Zeus has devised a dynamic campaign to support the talented stylist who manages his own training academy (Joseph Lanzante Training Academy) and salon (The Men’s Room) in Clitheroe.
The brief has a key emphasis on a hardworking media liaison strategy focusing on the consumer, business and trade press alongside an engaging social media strategy.
Taking the driving seat for the Williams Group
It’s full speed ahead for the Zeus PR team who are delighted to announce that we have recently been appointed to work with the leading prestige motor-retail business, Williams Group to support their 13 North West based retail centres.
The dynamic brief will see the team work closely with the forward thinking brand to drive customer awareness and interest in the highly anticipated new product launches in 2015 across the BMW, MINI and Land Rover Williams Group Retail Centres.
Working directly with the in-house marketing team, we will be working on a strategy to maximise the exposure for the Williams Group high-profile sponsorship's in the region of Liverpool, Manchester, Bolton, Rochdale and Stockport.
In what is set to be an exciting year for the Williams Group, the brands most notable group sponsorship comes in the form of their involvement with Lancashire County Cricket Club, Everton Football Club and alongside an array of exciting local initiatives.
Anthea Fosti, MD at Zeus PR said: “As an agency the Zeus team are thrilled to be working with one of the most established and dynamic brands in the region.
“We are immensely excited to be working with Aidan Williams, Group Marketing Manager for Williams Group and his highly experienced team to develop a hard working campaign.”