Members of the Zeus PR team, with store openings under their belt for big names such as Focus DIY, Wickes, and Morrisons, are fully au fait with what it takes to generate that vital interest prior to the doors opening on Day One of trading.

We know that it is all about early awareness, footfall, and conversion figures.

Working closely with you, we will develop a results-driven store opening PR programme to generate pre-opening, on the day, and post-event publicity to maximise full awareness in your target catchments.

From researching and developing a cost effective media schedule, to booking launch event entertainment and arranging photocalls with the regional and local press, Zeus PR has the experience and capability to manage as much or as little of the launch activity as required.

If you are interested in finding out more about what we can do to support your store opening, then get in touch today.