The Zeus PR team is excited to share news of yet another highly successful fmcg media launch with their high netting national press campaign for Drink me Blends – a tasty collection of vegan friendly, plant-based drinks from Drink me Chai – the UK’s leading alternative hot drink brand made with natural & authentic spices.
Following hot on the heels of their previous campaign success with Drink me Chai, the agency was enlisted once again by the manufactuer to secure strong national media coverage, generating consumer awareness and trial of the latest ranges, and the agency certainly delivered!
The PR team secured much coveted editorial exposure in The Sun, The Sunday Mirror and many top selling lifestyle magazines and their digital platforms including Closer, Heat, Woman’s Health, Vegan Life and Plant Based.
Deliciously designed for vegans and coffee shop lovers alike, Drink me Blends come in two delicious flavours – Instant Cacao Latte and Instant Turmeric Latte which forms their decidedly unique Vegan Cup collection.
Drink me Blends Vegan Cup Cacao Latte is an instant rich, chocolatey and creamy blend of raw cacao powder and coconut sugar, and Drink me Blends Vegan Cup Instant Turmeric Latte is an instant smooth creamy blend of natural spices including turmeric, cinnamon, ginger and coconut sugar.
Extremely versatile, the Drink me Blends Vegan Cup collection can be used in hot or cold drinks, baking and in smoothies or shakes.
Drink me Blends’ Vegan Cup range is available from Waitrose and Amazon, RRP £4.00.
For more information and recipe inspiration, visit www.drinkmechai.co.uk